Peter Bräuner

Industry leading value creation. Career history to-date includes more than 30 years within FMCG, worked on "both sides of the table" among others Coop HQ Copenhagen ,Procter & Gamble and Founder Bräuner A/S. Created a strong record in P/L results, opening up P&G in Denmark while employing more than 70 multi functional personel getting the organization up and running. Most succefull launch ever of a new FMCG brand in Denmark, namely Ariel LaundryCurrently and since 17 years own FMCG broker business company covering the Nordic area (Denmark, Sweden, Norway & Finland ) via own offices and partners. Over 30 employees. Gazelle growth winner, Marketing "Oscar" Arnold winner. Several Brand Awards.Fluent in 3 languages and knows the basic of 2 other languages and strong experience in running multi-cultural & function international teams, among others the Category Management Leadership Team in Stockholm.Business School, Marketing Unit Manager Coop, Sales Director Danlind, Country Manager for Procter & Gamble Denmark in 12 years, Founder of own business through 17 years. Vision was to be an important and admired broker company within FMCG in the Nordic area. Mission to deliver a visible change in how to go to market via best in class ROI for brand owners and customers.Capabilities: FMCG, Branding, Go To Market business plans ,Leading cross- functional Teams, New Product Launches, General Management., True customer oriented Founders mindset, entrepreneur, clear how to win choices, growth oriented, category management & shopper understanding