Last version published: 02/08/2016 09:48
Publication number: ELQ-66387-5
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Circle of virtue
Present the key elements that define the integrity of your product, idea or company.
by Sophie GuignierDeputy Director #MBADMB EFAP | Strategy consulting & marketing @AdVentures Startup Studio (incl. Wimi)Follow
Further information
Demonstrate the completeness of your product, service or offer by displaying its main components and benefits. Inspire trust by showing your future clients or partners that your product is complete and takes into account all client needs or that their benefits cover the main areas of the business.
• Display your idea/product/service with that “wow” factor!
• Convince your audience that your product or service will answer all their needs
• Show that your service is thorough or your product complete
• Highlight your main qualities and strengths
• Break down your concept into a manageable number of items
• You want to present the key components of an idea / product
• You want to show the thoroughness of your product / concept
• You want to feature the virtuous circle of your solution
• You want to provide a brief description of all your key features or benefits
• You want to go into minute detail about every product / offer feature
• You want to elaborate on your central idea rather than on the individual components
• You want to show an extensive list of all your product features
