Consumer Lending Strategic Plan
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Originally published: 14/01/2019 16:40
Publication number: ELQ-87262-1
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Consumer Lending Strategic Plan

A Consumer Lending Strategy Plan of a newly established challenger bank

Description
A Consumer Lending Strategy Plan of a newly established challenger bank in an economy exiting a long recession period.
The 25 slides consist of;

1. Executive Summary
-Mission, Vision Statement & Startegic goals
-Five year Roadmap

2. Market Analysis
-Target Market Evolution
-Market Indicators & Trends

3. Competitors

4. S.W.O.T. Analysis

5. Mission & Vision Statements

6. Key Strategic Goals
-Identify Startegic Objectives
-Cause/Effect Logic

7. Objectives Map

8. Business Model Canvas

9. Product Quiver

10. Credit Policy Assumptions
-A collection of consumer lending best practices adjusted to meet the needs and peculiarities of households hit by a long period of recession;

GDP=C+I+G+CA
C:Consumption↓
I:Investments↓ (disinvestment)
G:Public Expenditure↑
CA:Net Exports (negative trade balance)

GDP has been deteriorating since 2008.
C=C(Y-T)
S=?

followed by specific banking reality characteristics;
-Stagnant Revenues
-Costly Face to Face Services
-Rising Operating Costs
-Trend towards a systematic shrinkage of psysical network
-Lack of strategic blueprint that could sufficiently persuade customers to conduct their routine banking transactions through alternative and low cost channels.

It is imperative for the sustainability of the new bank to develop a framework of low operational costs along with a competitive consumer lending product pricing.
One of the main advantages for the new bank, in comparison to the competition, is the absence of the NPLs burden.

This business tool includes
1 PDF file

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