Value Proposition Generator - Excel Model
Originally published: 27/08/2020 13:27
Last version published: 02/09/2020 15:09
Publication number: ELQ-29814-4
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Value Proposition Generator - Excel Model

An Excel model with a full step-by-step methodology to identify your Value Proposition as a Marketing or Sales Manager.

Description
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During my time at Wimi, I was asked to work on our Outbound Sales Strategy and the identification of our Value Proposition for our team collaboration and Project Management Software.

Part of a global Market Strategy, a Value Proposition is what a company promises to deliver to its clients if they purchase their product or service.

I was taught in training an efficient methodology to build a Value Proposition that I've attempted to re-create here in a simple Excel Model file for Marketing or Sales Managers.

The idea is to walk a Sales Manager through a series of steps to nail his Value Proposition by:
1/ Identifying Prospect Problems
2/ Finding their Cause & Consequences
3/ Write & Build your Value Proposition
4/ Test your Value Proposition via Video Recording

This Best Practice is:
- a downloadable Excel Model with 9 Tabs. It comes along with Practical Example.
- a 9 Online & Offline Step-by-Step Methodology.

Should you have any questions on using this top tier Management/Strategy Consulting Template slide, you're welcome to reach out to me via Private Message.

Good luck!
- Tim

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This Best Practice includes
1 Excel Model with 9 step-by-step Offline & Online Methodology

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