Competitor Analysis Template Excel Template
Originally published: 25/07/2019 20:15
Last version published: 11/05/2020 20:17
Publication number: ELQ-15512-3
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Competitor Analysis Template Excel Template

Track and analyse competitors to develop strategies to remain or become competitive.

The Competitor Analysis tool allows the user to map, track and analyse their competitors which will then help develop strategies to remain or become competitive.

The Competitor Analysis framework breaks-down the basic areas where an organisation can compete and allows the user to systematically identify and list these areas of the competition to gain a great understanding of the position and capabilities they are facing.

Categories include:
Key Competitive Advantage
Business Reputation
Target Market
Market Share
Marketing Strategy
Products & Services

The template is also set up to produce graphs such as market share analysis which is derived from the inputs from the market share category. The output being a piechart illustrating the different market shares across competitors.

The analysis of competitors is vital to the success of an organisation and this tool makes it easy to identify and assess the competition and successful strategies to be competitive.

For further information and questions, don’t hesitate to start a discussion below, or reach out via private message through our Eloquens Author Channel. Don’t forget to leave a rating to show your appreciation!

Professional design for presentations
Ready to print
Informational notes included
Mac and PC compatible Compatible with Excel 2007 and later versions.

This Best Practice includes
1 Excel Spreadsheet

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