The Marketer’s Guide to KPIs
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Originally published: 23/02/2017 08:49
Last version published: 25/04/2017 16:03
Publication number: ELQ-61432-4
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The Marketer’s Guide to KPIs

Use these marketing KPIs and metrics to ensure your team performs to its full potential.


The following 12 page guide gives you a number of key KPIs in the marketing category.

These are especially addressed to your team to track its performance and optimize its tactics.

Each KPI is explained in detail as well as its purpose.

Additionally, there are sample dashboard illustrations for you to use as reference and guide to make a dashboard of your own.

This is a part of the 4 series of tools on Dashboards and KPIs developed by Klipfolio. Have a look through the catalog to find:


(This content was originally published on

- The Klipfolio Team

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