Web Audit Kit

Description
No one designs a website to deliberately turn off clients, prospects, and search engines. Unfortunately, all too often that is exactly what happens.

TAKE A GOOD LOOK AT YOUR WEBSITE.
Are you welcoming visitors and turning them into prospects or turning them off and sending them away to find your competitors? Is your website is out of date, hard to navigate, or missing critical elements? If so, you fun the risk of disappointing visitors and missing out on sales opportunities. It is time to change that!

Use our simple score card to grade your website. Then use our workbook to develop o your improvement plan.

Using this tool you will evaluate:

Design. You will look about visual appeal, navigation and calls to action.
Content. This will include both words and pictures. Remember search engines and real people appreciate fresh, relevant information.
Conversation strategy. Do you have a process to convert the casual visitor into a prospect . Are there multiple conversion forms throughout your site?
Metrics. take time to look at the numbers and set specific objectives for your website performance.
SEO. No matter how good your content is, there won't be much benefit if people can't find you when they head to Google.