RevenueExpRpt
Originally published: 04/04/2023 08:09
Publication number: ELQ-45002-1
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RevenueExpRpt

Revenue is the money generated from normal business operations, calculated as the average sales price times the number of units sold (sales income statement).

Description
Revenue, often referred to as sales or the top line, is the money received from normal business operations.
Operating income is revenue (from the sale of goods or services) less operating expenses.
Non-operating income is infrequent or nonrecurring income derived from secondary sources (e.g., lawsuit proceeds).
Non-business entities such as governments, nonprofits, or individuals also report revenue, though calculations and sources for each differ.
Revenue is only sale proceeds, while income or profit incorporates the expenses to generate revenue and report the net (not gross) earnings.
Understanding Revenue
Revenue is money brought into a company by its business activities. There are different ways to calculate revenue, depending on the accounting method employed. Accrual accounting will include sales made on credit as revenue for goods or services delivered to the customer. Under certain rules, revenue is recognized even if payment has not yet been received.
It is necessary to check the cash flow statement to assess how efficiently a company collects money owed. Cash accounting, on the other hand, will only count sales as revenue when payment is received. Cash paid to a company is known as a "receipt." It is possible to have receipts without revenue. For example, if the customer paid in advance for a service not yet rendered or undelivered goods, this activity leads to a receipt but not revenue.

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