Retail Inventory and Sales Workbook
Originally published: 05/03/2018 15:39
Publication number: ELQ-45816-1
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Retail Inventory and Sales Workbook

Inventory and Sales Excel Template Workbook for Retail.

This inventory and sales template will help you to stay on top of your sales and inventory by placing essential retail data at your fingertips. The top metrics have been compiled and put into easy-to-use spreadsheets that can calculate automatically metrics such as conversion rate, margins, stock turn, GMROI, and more.

This takes away the hassle of doing the math on your own. This workbook works out the numbers for you, so that you can spend your time growing your business and gaining insights.

If you are a retailer that is still using pen and paper in your business, this template is for you. If you still use a pen and paper to record inventory and sales, then you should consider this template.

This is a list compiled of all the metrics and formulas used in this workbook, including descriptions on the reasons they're important.

Average inventory

This metric will work out the average of your starting and finishing inventory. It provides an estimation of the mean inventory amount for a certain period.

Gross Margin

Gross margin is the total revenue take away the cost of goods sold. It's how much you earn after you have deducted the costs of making and selling your products.

Cost of Goods Sold (COGS)

This is the total cost associated with making goods that you have managed to sell. It provides you with an explanation of how high your expenses are each time you make a sale, and it is often used by businesses to determine price.

Sell-through %

This is the number of units that were available to be sold vs. the percentage of units sold.This metric can be used to assess the performance of a product.

Inventory Turnover Rate

Known also as stock turn, inventory turnover is the number of times stock is used in a given period of time or sold through. In many cases, the higher the stock turnover, the better it is for your business because it signifies that you are selling lots of merchandise but at the same time not stocking too much inventory.

Gross Margin Return on Investment (GMROI)

This measures the return on profit you make on the funds you have invested in stock. It helps you answer the question: "For each dollar I have invested on inventory, how much money am I getting back?"


This is referring to the difference between the actual stock you have available and the amount of stock that you have on paper. It means that there has been a reduction in your inventory by means other than legit sales. This is usually due to theft, supplier fraud, or admin errors. This can also be expressed as a percentage.

Gross Profit

This is revenue minus cost of goods sold. So this is what you can take home as yours once the costs of creating and selling the merchandise have been taken away.

Conversion Rate

This is the amount of visits that were made to the story vs the number of people who actually bought something. It can help you measure how various in-store components are performing, e.g. merchandising, customer service, etc.

Average Basket Value

This is also known as average transaction value, and refers to the average customer spend in your shop. It can give you an overview of how much people generally spend with you, as well as what kind of items and in what quantity they buy.

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