How to Write a Business Plan: A Complete Guide
Originally published: 26/10/2021 09:18
Publication number: ELQ-71953-1
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How to Write a Business Plan: A Complete Guide

Use this step by step guide to learn how to write a complete business plan to convert your idea into reality.

Description
What is a business plan?
In simple words, a business plan is a document that outlines your business goals and details how you plan to achieve those goals. It is a living document that will prove to you and the rest of the world that your idea is not just a dream but can be a viable reality.

Also, it will help investors learn about your business, vision, and convince them that your business idea is worth investing in. Your business plan will provide concrete evidence that your business idea is sound and has every chance of success.

Why do you need a business plan?
Some entrepreneurs have achieved tremendous success without writing a business plan with their past experiences, less competition, or maybe by luck.

But the fact is, many entrepreneurs have failed as well. It is just that we learn more about success stories only.

So, does writing a business plan guarantee success? Of course Not.

But, the business plan is your companion on your entrepreneurship journey. It will help you and your team understand the problems and the competition you will encounter in your journey. It will keep you and your entire team in sync and on the right path to achieve your business goals and success.

Your business plan is the backbone of your business.

What should you include in your business plan?
Each and every business idea and plan is unique in its terms. You should include all the details that explain your business idea in the best possible way. However, there are a few elements that every entrepreneur should include in their business plan.

The following is a full guide for creating a comprehensive business plan. We'll first list out the sections that must be included in the business plan and in the later part, we'll explain what should be added in each section:

Business Plan Outline
Business Plan Cover Page
Table of Contents
Executive Summary
Company Overview
Problem Analysis
The Solution
Solution
Products & Services
Product Features
Market Analysis
Market Overview
Market Size
Customer Analysis
Target Customers
Customer Needs
Competitive Analysis
Direct Competitors
Indirect Competitors
Competitive Advantages
SWOT Analysis
Marketing Plan
Pricing
Promotions Plan
Distribution Plan
Operations Plan
Key Operational Processes
Milestones
Management Team
Management Team Gaps
Board Members
Financial Plan
Revenue Model
Financial Highlights
Funding Requirements
Use of Funds
Exit Strategy
Appendix - Supporting Documentation

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