Mobile App Financial Model Excel Template (Fully Vetted and Ready-to-Use)
Originally published: 04/03/2020 09:23
Last version published: 12/03/2020 08:42
Publication number: ELQ-35318-3
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Mobile App Financial Model Excel Template (Fully Vetted and Ready-to-Use)

Fully-Vetted Comprehensive Mobile App Financial Model + Video Series + eBook

The UPtick Mobile App Template is a simple yet robust financial model that allows you to make intelligent and granular forecasts helping you achieve your business and investment objectives

---Financial Model Highlights---
• Dynamic Timeline: Development Phase + Operations Phase
• Revenue Model: In-App Purchase, In-App Advertisement
• Cost Model: Development Cost, Cost of Sales, Operating Expenses
• Financials: IS, BS, CFS, Horizontal Analysis, Vertical Analysis, Horizontal Analysis,
• Ratio Analysis: Growth, Profitability, Return, Efficiency, Leverage, Liquidity
• Valuation: Discounted Cash Flow, Relative Valuation, Precedent Transaction Analysis
• Performance Summary: Graphical & Tabular Representation

---Why UPtick---
• The Only Financial Model Template that is accompanied with conceptual video series and industry benchmarks to enhance your quality of forecasting.
• The UPtick Mobile App Financial Model Template achieves the golden mean between being too easy or too complex.
• This ready-to-use financial model is vetted by industry veterans and is designed to be comfortably operable.

---Video Series List---
Customer Lifetime Value CLV, Churn Rate, Average Revenue Per User ARPU, Customer Acquisition Cost CAC, Burn Rate, Customer Retention Rate, Average Order Value AOV, Conversion Rate, Gross Merchandise Value GMV, Recurring Revenue, Cost Per Mile CPM, Cost Per Click CPC, Cost Per Acquisition CPA, Run Rate, Customer Lifetime, Profit Margin, Growth Rate, Active Users, Return on Investment ROI, Operating Expense Ratio OER, CLV:CAC, Advertisement, Average Price Per Unit APPU, Transaction Fees, Downloads, Attendees, Impression, Listing, Capacity Utilization Rate, Pricing Plan Distribution, Session, Traffic, User Base, Views

This Best Practice includes
1 Excel Financial Model + Access to Videos on Revenue Drivers and KPIs + Access to eBook

Acquire business license for $104.00

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Further information

The UPtick mobile app premium pack is designed to facilitate knowledge for professionals, financial analysts, students and aspiring entrepreneurs, helping them gain crystal clear understanding of the fundamentals, metrics and applicability of a mobile app in real-time scenarios.

This tool factors both the development phase + operations phase of mobile app.

If you want to spend long hours creating financial models with limited understanding of this business model.


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Discussion feed for Mobile App Financial Model Excel Template (Fully Vetted And Ready-to-Use)

The user community and author are here to help. Go ahead!

  • Alfie Rustom
    Will this work for a free-to-play game with multiple In-app revenue sources?
    arrow_drop_uparrow_drop_downReply reply
    • UPtick
      Hello Alfie,

      Yes, this model has both revenue models
      - In-app Purchases
      - In-app Advertisement

      You can email us on for more questions. We will be happy to answer them for you.
      arrow_drop_uparrow_drop_downReply reply
    • Alfie Rustom
      How do I activate the macros in Excel? Also, how do I access the videos and ebook?
      arrow_drop_uparrow_drop_downReply reply
      • Alfie Rustom
        Okay. I see that I have to click on the tiny little dot on the button. But still can't see the videos/ebook
        arrow_drop_uparrow_drop_downReply reply

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