Marketing Strategy Planning Template
Originally published: 20/02/2018 17:16
Publication number: ELQ-83101-1
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Marketing Strategy Planning Template

Help plan and analyse the strategy behind your business' new marketing initiatives.

This simple marketing strategy tool will allow you to break down and analyse each aspect of your marketing strategy.

David breaks down marketing strategy into a series of key questions which must be first asked of your business: Who? What? Why? Where? How? and When? By answering these questions you will be able to break down your overall marketing strategy, opening it to analysis and scrutiny.

This will allow you to establish WHO your buyer is, WHAT problems your business solves for them, WHY your business is remarkable and unique, WHERE your customers can be found, HOW you are going to attract them also gives you the opportunity to create an action plan in the WHEN section. This template will give you a great overview of your business' current situation and an insight into the marketing areas that it needs to target.

The chart on the second side of this tool will give you an outlook of your potential online marketing schemes, showing where your attentions could be concentrated.

This template is a great tool in helping to analyse your business' position, develop a marketing strategy and tactics to put this strategy into place.

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