Hotel Business Plan Example

Description
Before you start writing a business plan for your new hotel business, spend as much time as you can reading through some samples of the hotel and restaurant business plans.

Reading some sample business plans will give you a good idea of what you’re aiming for and also it will show you the different sections that different entrepreneurs include and the language they use to write about themselves and their business plans.

We have created this Eleven Palms - Hotel business plan example for you to get a good idea about how a perfect hotel business plan should look like and what details you will need to include in your stunning business plan.

Hotel Business Plan Outline
This is the standard hotel business plan outline which will cover all important sections that you should include in your business plan.

Executive Summary
Business Overview
Management
John Doe
Objectives
Mission Statement
Location and Facility
Business Overview
Ownership
John Doe
Steve Cowan
Key Advisors to the Company
Corporate Development Plan
Phase I
Phase II
Market Analysis
Economic Environment
Geographical/Competitive Environment
Legal/Political Environment
Technology Environment
Competitive Environment
High Line ($139-$750 per night, depending upon season)
Motel ($59-$119 per night, depending upon season)
Bed & Breakfast (B&B)
Market Research
Summary of Opportunities and Threats in the Environment
Competitive Analysis
Competitive Advantage
Industry Keys to Success
SWOT Analysis
Strategy & Implementation
Marketing Strategies
Target Markets - Consumer
Positioning and Product Strategy
Distribution Strategy
Pricing Strategy
Service and Support Philosophy
Marketing Plan
New Business Segment
Publicity and Public Relations
Guest Reward Programs
Advertising
Marketing and Promotion Budget
Evaluation & Control Strategies
Financial Plan
Project Funding Summary
Phase 1 Funding Amounts Sought
Financial Plan Assumptions
Income Statement Projections
Balance Sheet
Cash Flow Projections