Startup Economics 101
Originally published: 30/07/2019 10:58
Last version published: 30/07/2019 12:41
Publication number: ELQ-84874-2
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Startup Economics 101

Startup Economics 101 - How do startups really spend and make money?

Description
This lesson introduces the fundamentals of Startup Economics.

Addressing the questions of 'how startups really make and spend money', this class links the principles of Economics, Finance and Accounting to the Startup world. The objective of the lesson is acquiring knowledge on the quantitative side of business to better understand the dynamics of spending/producing revenue within a startup.

The topics covered in this lesson are:

- The 3 Startup Thesis;
- What is Economics;
- What is Finance,
- - as well as what are the most important financial tools (e.g. Income Statement, Statement of Cash Flow and Balance Sheet);
- What is revenue;
- Who is your customer;
- - helping you shape an accurate image of your target audience (e.g. what are their needs, where are they based, what are their values, etc.);
- What is your product;
- Customer acquisition;
- - the Funnel Analysis,
- - lifetime value of customers vs acquisition cost of customers,
- - product market fit,
- Pricing;
- Business Models;
- - what is a business model,
- - - the revenue model,
- - - the operational model,
- - - the financial model,
- Startup Accounting;
- Revenue Recognition;
- Taxes;
- Building a modern business;
- Outside Capital;
- Closing thoughts;
- - importance of telling your story through videos and photos,
- - the entrepreneur's triangle,
- - recommended readings.

If you have have any questions or queries feel free to start a discussion below. You can also reach out to the author via private message through his Eloquens channel.

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