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Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
  • Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)
Originally published: 14/01/2025 08:20
Publication number: ELQ-38055-1
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Scaling Model for Fitness Studios (up to 36 Tranches over 15 years)

A full financial model to plan out the economics of launching fitness studio franchises over 15 years. Dynamic debt / capex assumptions included.

Jason Varnerby Jason Varner
Best-in-Practice Financial Modeling - Professional Pro Forma TemplatesFollow 198
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fitness studiosfranchise modelingcapexfinancial modelstatement modeldcf analysisscaling modelcapacity modelpattern modelingcash flow planning
Description
Template Features:


Long-Term Projection Flexibility
  • Model timeframes of up to 15 years (1–180 months).
  • Easily scale from 1 studio to an unlimited number of studios.
  • Supports up to 36 tranches of studio deployments over time.
Three-Statement Financial Model
  • Complete Income Statement, Balance Sheet, and Cash Flow Statement.
  • All statements are fully integrated and automatically update based on inputs.
  • Includes checks for data consistency and accuracy.
Dynamic CAPEX & Leverage
  • Configure up to three CAPEX categories and two non-CAPEX categories.
  • Define timing for CAPEX/non-CAPEX payments (e.g., 20% in Month 1, 80% in Month 4).
  • Finance CAPEX and non-CAPEX items with customizable LTC (loan-to-cost) percentages.
  • Option to use:
    1. A master line of credit facility that converts from interest-only to amortization at defined milestones.
    2. Separate term loans per tranche with interest-only periods and amortization schedules.
  • Includes CAPEX reserve inputs for future renewals or upgrades.
Revenue Configuration
  • Define a “typical” studio’s capacity (max members/customers).
  • Model how capacity ramps over time (gradual attainment of max capacity).
  • Up to three membership or pricing tiers with monthly charges.
  • Annual price-increase assumptions.
  • Additional income per member per month and associated margin.
  • Flexible enough to repurpose for general retail (using capacity as max monthly customers).
Studio Expansion Workflow
  • Schedule each studio tranche by month # of lease signing.
  • Define how many studio leases are signed each month.
  • Global input for months between signing and opening.
  • All costs (startup, CAPEX, non-CAPEX) roll into a clear timeline across all tranches.
  • Fully integrated with financing calculations for each tranche.
OPEX Management
  • Typical corporate overhead cost schedules.
  • Direct studio costs can begin at lease signing or studio opening.
  • Additional monthly cost per member type (linked to capacity usage).
  • Dynamic cost escalations over a studio’s lifecycle to capture changes as it matures.
  • Optional percentage-based fees for franchise, ads, and credit card processing.
  • Separate staffing tab for FTEs with start month, count, salary, payroll tax, and benefits.
Equity / Investments / Distributions
  • Manually input equity injections and distributions in the ‘Monthly Detail’ tab.
  • Automated distributions of remaining cash to investors at a defined exit month, if desired.
  • Track total returns and IRR for all equity injections in the Investor Summary tab.
  • Easily maintain minimum cash balances and reserves with manual or automated entries.
Advanced Analysis & KPIs
  • DCF (Discounted Cash Flow), IRR, and Equity Multiple calculations.
  • Debt Service Coverage Ratio (DSCR) to measure operational ability to cover debt.
  • Visual KPIs for monthly/annual performance, including average gross profit per studio.
  • Built-in charts (18 visualizations) to quickly interpret the financial and operational assumptions.
User-Friendly & Customizable
  • Simple interface with color-coded input cells (yellow w/ blue text) for quick adjustments.
  • All outputs and summaries update automatically with changes to key assumptions.
  • Fully unlocked Excel template for complete editing flexibility.
Scalable Framework
  • Designed to handle extensive growth scenarios with multiple studios and complex financing.
  • Easily toggle between conservative and aggressive assumptions to stress-test the model.
  • A flexible architecture that allows you to experiment and refine all aspects of expansion.


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Further information

Primarily useful for cash flow planning with dynamic timing, CAPEX, and debt assumptions.

Fitness studios or similar types of franchises.


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