The Basics of Writing a Business Plan

Description
In general, people like to constantly debate the merits of a business plan and whether entrepreneurs should bother creating one. In any case, if you want outside funding, you have to have one! Even if you're not in search of outside funding, it's always a good idea to have completed some solid market research and lay out your marketing, financial and operational plans before you get too deep into running the day-to-day of your business.

In this video, Cate discusses the basics of what you should include in your plan.

Video length: 6:34