PEST & PESTLE Analysis PowerPoint Template
Originally published: 29/09/2020 08:35
Last version published: 08/02/2024 12:46
Publication number: ELQ-35119-20
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PEST & PESTLE Analysis PowerPoint Template

A series of Qualitative and Quantitative PEST/PESTLE framework templates for a comprehensive industry analysis.


In 1964, Harvard Business School Professor, Francis J. Aguilar (1932 - 2013), published a critical novel called: "Scanning the Business Environment" in which an ETPS industry analysis framework was outlined (Economic, Technological, Political & Social Influences).

The Framework changed name over the decades going from ETPS to STEP, then STEEPLE, PEST & finally PESTLE (Political, Economic, Technological, Legal, Environmental).

The aim of the PEST/PESTLE framework is to bring to light certain aspects of a given industry so that an organization can better understand the impacts and fight against threats and come up with enlightened strategic plans.

The gist of the framework is to ask the right questions for each letter to identify the underlying driving parameters of the impact of each force in an industry.

The following Strategy Template Framework downloadable here, aims to give Strategy Analysts, Startup Founders or Executives, a methodology to use the PEST/PESTLE framework to produce concrete & clear industry data for decision makers.

Starting from a Classic Approach to PEST/PESTLE (i.e: listing driving parameters for a given market behind each letter), I have made an attempt to try to give a visual quantitative representation of the impact level of a market via a simple Area Graph backed by an Excel Model & Methodology.

After analysing multiple markets, the analyst should then be able to easily compare them and select one or more valuable markets (based on the relative attractiveness of a Market's Impact level vs the Market Opportunity for the Company) to dig deeper in their overall Market Analysis.

This PEST/PESTLE Strategy Framework Template series is:
- 5 different PEST/PESTLE Frameworks with Excel Models attached (2 classic, 1 quantitative & 2 market comparison)
- with an online & offline 34 step-by-step methodology, with pedagogical illustrations for each step.

Should you have any questions on using this top tier Classic Management/Strategy Consulting Framework Template slide, you're welcome to reach out to me via Private Message.

⭐️ Bundle of 19 Strategy Consulting Frameworks (including this one)
⭐️ Bundle of 11 Market Analysis Strategy Consulting Frameworks(including this one)
⭐️ Bundle of 23 Commercial Due-Diligence Model Templates (including this one)

Good luck!
- Tim


This Best Practice includes
7 PowerPoint Framework Slides + online & offline 34 step-by-step Methodology

Acquire business license for $7.00

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