Last version published: 02/03/2018 15:15
Publication number: ELQ-62670-4
View all versions & Certificate
Evaluating Product Lines Using the BCG Matrix
This video will show you how to evaluate product lines using the BCG Matrix.
Add to bookmarks
Did Cate Costa's Best Practice help you? You can make a small financial contribution to support the author.
Write a review
People using this Best Practice also downloaded
What to Do with the Dogs in Your BCG MatrixCate Costa explains what you should do with your underperforming products, i.e. the 'dogs' in the BCG Matrix.973add_shopping_cart
How to Measure Your Social Media Efforts' EffectivenessTeaching you how to track if your time spent marketing on social media is being spent wisely!162
How to Get Customers to Rave About Your Business and Do Your Marketing for YouCate Costa reveals how you can get customers to do marketing for you, by getting them to rave about your business.108
How to Prevent Your Small Business Website from Being HackedThis video will give you tips on how you can prevent cyber attacks from taking down your website.45
Using the Brand Identity Prism to Improve Your MarketingAn overview of how the Brand Identity Prism can improve your marketing for your small business or startup.136add_shopping_cart
How to Create a Solid Marketing PlanCate Costa talks about the marketing section of your business plan and what needs to be included.139
How to Craft a Great Elevator PitchIf you are an entrepreneur who gives lots of pitches, here's how to do it well.72
How to Create an Inexpensive but Effective Employee Training ProgramCate gives her top tips on creating a training programme that will keep employees motivated with little to no budget.139
What Not To Do When Courting InvestorsTips on what NOT to do when approaching to potential investors to avoid being blacklisted.80add_shopping_cart
How to Create Target Customer Personas to Help Your MarketingIn this video, Cate gives actionable tips on how you can create target personas to aid marketing efforts.125
5 Minute Finance Lesson: Balance SheetA brief overview of the balance sheet to give you a better understanding of your business' financial state.128
Analyzing Your Startup or Small Business with SWOT AnalysisThis video will show you how to use SWOT Analysis in your business strategy development.124
Any questions on Evaluating Product Lines Using The BCG Matrix?
The user community and author are here to help. Go ahead!