Last version published: 17/07/2023 09:38
Publication number: ELQ-29651-15
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SWOT Analysis/Matrix - Strategic Planning PowerPoint Template
4 SWOT Analysis Templates in Powerpoint for Analysts and Executives to use in their strategy presentations.
SWOT Analysis (acronym for Strengths, Weaknesses, Opportunities and Threats a was said to have been created in the 1960s or 1970s). Some people credit Albert Humphrey (Stanford Research Institute & Management Consultant) as one of the first diffusers of the framework.
The SWOT Analysis framework (or SWOT Matrix) is used in Strategic Planning to assist organizations in business or project planning identify their Strengths, Weaknesses, Opportunities and Threats.
It is one of the first basic frameworks to use when attempting to make a decision on major strategic initiatives for a firm, by looking at both internal (Strengths, Weaknesses) & external factors (Opportunities, Threats). The end objective of the SWOT analysis being to identify one or more "competitive" advantages on market.
If the SWOT Analysis has as a conclusion that the analysed organization is incompatible with the objective the leadership is attempting to meet, objectives must be revised based on analysis.
As SWOT Analysis is a "Picture" at one point of time, it must be regularly kept up to date to base future decisions & objectives on the current state of the organization's business environment and health. Also, to increase its reliability, input data for a SWOT Analysis has to come from multiple sources and be verified by many different leadership teams (Finance, HR, Marketing, Sales, Legal etc.), to cover all possible angles.
This SWOT Analysis Template Best Practice is:
- 4 editable Microsoft PowerPoint Template Slides
- with a short online & offline methodology, with pedagogical illustrations for each step.
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