
Social Medium tools
Social Media Description
Social Media is term used to describe online sites that foster online communities of users who among each other, collaborate, share, and communicate using the software provided by the platform. Social media is increasingly used by businesses for a variety of activities:
Social Media Marketing
This is the use of social media platforms to advertise or promote your business’ product or service. This can be done through:
Online advertisements that you pay the website to make appear on user’s screens The use of bloggers who can be paid to promote your business to their followers Setting up a profile specifically for your business to advertise to your own following Using your social media profile to hold competitions for customers or potential customers
Social Media Analytics
These are used by businesses for data collection and analytics to make business decisions. Typically analysed via social media:
Customer engagement
- ->Twitter followers/mentions/retweets
- ->Facebook followers/likes/shares/reviews
- ->Youtube channel/subscribers/views
- ->LinkedIn/following
- ->Instagram/followers/likes/comments
All of these interactions on each platform can be analysed in order to tell companies how people react to their products/advertisements/posts.
Social Media Optimization
This is a strategy for drawing new traffic to your social media sites. This can be done by sharing links throughout the web or by keeping activity constant on your social media profiles.
Currently, the most popular social media sites are:
->Facebook ->Twitter ->Snapchat ->Instagram ->Pinterest ->LinkedIn
We have gathered practical tools and methods to aid in building your social media strategy. If you’d like to read more about this topic, follow these links:
- What is Social Mediaby TechTarget
- The Implications of Social Media for Business by Hootsuite
- Social Media For Business by Business News Daily
- My top 6 tactics to not let that connection go to waste.168 remove_red_eyeDiscussfree
by Nader Mowlaee
13 Strategies to Improve the Loyalty of Existing Connections on LinkedIn
How to STOP Adding New Connections Every Day on LinkedIn AND Get Better Results in Messaging and Creating Conversations53 remove_red_eyeDiscussfreeby Nader Mowlaee
Social Media Metrics Excel Dashboard
An excel template for employees to understand the performance of social media channels for their organisation.2,521 remove_red_eyeDiscussA Competitive Analysis Template To Help You Outsmart The Competition
This is a template for social media competitive analysis148 remove_red_eyeDiscussfreeby Hootsuite
The One Page Promotion Plan
Get a glimpse of the essential things to be done at a daily, weekly, monthly and beyond basis105 remove_red_eyeDiscussSocial media policy template
A social media policy template to help you out when writing a social media policy for your organisation.56 remove_red_eyeDiscussTowards Exceptional Content
Guidance on how to write excellent content and transform production into a process that can be reproduced and measured.36 remove_red_eyeDiscussHow to Use Social Media for Career Building
Career Building and Social Media Guide25 remove_red_eyeDiscussHow to Write Great Content
Adam Erhart outlines 5 easy-to-follow tips on writing great content to help your business.10 remove_red_eyeDiscussfreeby Adam Erhart
How To Make Your Blog Successful
Neil Patel walks through 8 steps to creating a blog that generates income.New!Discussfreeby Neil Patel
Tutorial on Facebook Marketing for Business
Tutorial given by the CEO of Ignite Visibility, John Lincoln, on Facebook & how to use it for your business.12 remove_red_eyeDiscussHow to Measure Your Social Media Efforts' Effectiveness
Teaching you how to track if your time spent marketing on social media is being spent wisely!New!Discussfreeby Cate Costa
How To Build a Brand on Social Media
Dana Blouin introduces Josh from 'Bearded Fat Loss' who gives 3 actionable tips on building your brand on social media.New!Discussfreeby Dana Blouin
Facebook Messenger Marketing - What You Need to Know!
An easy-to-understand Facebook Messenger Marketing tutorial by Ben Angel that tells you all you need to know!New!Discussfreeby Ben Angel
How to Get Likes on Facebook
A simple 9-step guide to enhancing your business' presence on Facebook, suited to all business models.New!Discussfreeby Hubspot
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Most popular Social Medium expert author Channels (last 30 days)
Joakim Nilsson
Managing Director of the SCRM Cloud
1Sequoia Capital
Venture Capital Firm
2Chris Guillebeau
Author of The $100 Startup, Founder of WDS, & World Traveler
3Marketing Donut
We give small businesses reliable and up-to-date info.
4Neil Patel
Co-Founder at Crazy Egg & Hello Bar
5Hootsuite
Marketing and Advertising
6Dorie Clark
Keynote Speaker; HBR contributor; Author; Business School Professor
7Nader Mowlaee
Engineering Career Coach | Motivating Confidence in Engineers & Helping Job Seekers Get Hired Faster
8Anders Liu-Lindberg
Finance Master | Finance Transformation Expert | THE Finance Business Partner | Writer
9Adam Erhart
Marketing Growth Strategist
10
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