Ben MurrayCFO passionate about financial visibility, SaaS Metrics, and SaaS economics.
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Ben Murray
CFO passionate about financial visibility, SaaS Metrics, and SaaS economics.
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BioHi, my name is Ben, and I'm the author of the popular SaaS blog, TheSaaSCFO.com. Through my blog, I share my passion for numbers, SaaS/subscription metrics, and forecasting. I’m currently a CFO of a subscription-based software company in the Midwest, USA.I have worked within small, private technology firms up to global multi-billion dollar organizations. Please take a moment to download my model here and my free models at my blog
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Categories
Software-as-a-Service (SaaS)
Startup Financial Models
Sales
Finance
KPI Dashboards
Waterfall Charts
Valuation Models
Real Estate Finance
Strategic Planning
Project Management
Human Resources
Raising Capital
Financial Modeling
Financial Projections -
Accounting
Lifetime Value (LTV)
Corporate Finance
Capital Budgeting
CAC Payback Period vs. LTV/CAC
Comparing two SaaS metrics: CAC Payback Period vs LTV/CAC using spreadsheet models in excel.2211freeHow to Properly Record Deferred Revenue in SaaS
This is a template helping your SaaS business to record Deferred Revenue.62DiscussfreeSaaS Revenue Waterfall Excel Chart Template
A SaaS Excel Model to help you forecast revenue waterfall in simple, automated charts.1,280DiscussfreeSaaS Five Year Financial Projection Excel Template
Save valuable time and use this pre-made Excel Five-Year Financial Projection template for your SaaS business.1,390DiscussfreePersonnel Forecast Excel Model Template
How to create detailed headcount forecasts using excel1,870DiscussfreeCapital Expenditure Forecast Excel Model Template
Simple Excel Model Template to calculate and forecast the capital expenditure of your SaaS business.1,439DiscussfreeSales Efficiency Metrics: How to Calculate the SaaS Magic Number
This model will show you how to calculate the SaaS Magic Number to measure sales efficiency.769DiscussfreeSaaS Excel Financial Plan Template
A SaaS financial plan that allows you to create your own financial forecast. Suitable for startups and SMB's.1,128DiscussfreeSample Chart of Accounts in SaaS
An excel file showing a sample chart of accounts for a SaaS business.590DiscussfreeSaaS Metrics Excel Cheat Sheet
This SaaS Metics Cheat Sheet contains all the formulas you need when building your first SaaS metrics dashboard or model1,010DiscussfreeCustomer Lifetime Value Excel Template
This Excel template helps you to calculate the revenue you receive from a customer over their lifetime.957DiscussfreeSaaS Revenue Forecast Excel Template
This simple, easy to use excel tool will allow you to calculate accurate revenue forecasts for your SaaS business1,171DiscussfreeMaximum Company Size in SaaS
Calculate the potential maximum size of your SaaS business based on churn, ARR/MRR, and customer acquisition rate.295DiscussfreeSales Efficiency Metric for SaaS Excel Template
A forgotten sales efficiency metric Excel Template for SaaS businesses, along with instructions on how to use it.367DiscussfreeIncome Property Valuation Model Excel Template
An Income Property Valuation Model template in excel along with step-by-step instructions.550DiscussfreeHow to Create the Excel Waterfall Chart
This tool provides a Waterfall Chart Template in Excel with fully adjustable values so that you can input your own.146DiscussfreeCustomer Acquisition Costs (CAC) Explained
In this short video, learn how to calculate and apply the Customer Acquisition Cost (CAC) formula.105DiscussfreeSales Pipeline Conversion Excel Model Template
Sales Pipeline Conversion Model to support assumptions behind long-term forecasts & aid sales team with forecasts.855DiscussfreeInvestor Teaser Template
Easily modified investment teaser template for your SaaS business.3,023DiscussfreeSales Team Headcount Forecast Excel Template
This Excel spreadsheet template will help you forecast your sales team headcount while scaling bookings.784DiscussfreeAverage Cost of Service Excel Model Template
Economies of Scale and Average Cost of Service (ACS) model to increase understanding of organizational cost structure.3612freeCash Runway Model
This Cash Runway Model is an instantly downloadable, ready-to-use tool helping you to forecast your start-up expenses.91DiscussfreeUltimate SaaS Model Package
The Ultimate SaaS Pack includes 23 SaaS templates and one infographic. One downoad, 23 SaaS templates.149Discuss$5.00Non-Wage Operating Expenses Model Excel Template
Quick and easy way to forecast your non-wage operating expenses without having to hard code numbers each month.80DiscussfreeUpsell Efficiency Excel Template
This Excel Model calculates the Upsell Efficiency of your business73DiscussfreeThe SaaS Quick Ratio
This is a useful, ready-to-use SaaS Quick Ratio tool to help determine the direction of your business's bookings growth.35DiscussfreeSaaS Churn Excel Model Template
This is a ready-to-use Churn template to help record the churn and retention rates for your SaaS business.31DiscussfreeWhat is the SaaS Magic Number?
Video explaining how to calculate the SaaS Magic Number, alongside how you go about interpreting the result.53Discussfree
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